Media81 Group provides Search Engine Optimization services with guaranteed top results based on your keywords; including consultation, keyword research, copy writing, website redevelopment, creating incoming links, submitting to search engines.

Initial Consultation & Keywords
Our technical staff begins by checking the current status of your website to ensure that the optimization process will not be encumbered by any unforeseen problems. One of our staff optimizers will then use manual searches and custom research software to gather data and create a list of the most trafficked and targeted keywords in your industry. Your optimizer will consult with you to choose the best keywords for your optimization.
Content Creation
After a list of keywords has been finalized for your website, it is passed along to our content writers. Using their training and experience, our writers will create original, unique content or revise your current site copy. Keywords will be placed in accordance with proper SEO densities while maintaining a professional copy style that is appropriate for site marketing and human readers, not just search engine “spiders.” Our writers will contact you before getting started on your content to ensure that the essence of your website is not compromised.
Website Redevelopment
Our optimization engineers will redevelop your website to seamlessly integrate the optimized content and effectively communicate your keywords to search engines. All aspects of the website – including its architecture, meta tags, alt tags, graphic text, internal link structure and subpages – will be modified to be spider friendly and to ethically meet the keyword relevancy requirements of the search engines’ algorithms.
Link Development
The development of incoming links from well-established websites is one of the major variables in attaining high search engine rankings. Link development is absolutely essential to your website’s success and is a major part of the optimization service that we offer. A high quantity of quality links can be developed through a variety of means, including:

    * One-way links from directories and other related sites
    * Reciprocal link exchanges with related sites
    * Fee-based directory submissions
    * Targeted link buys

Submission

After the optimization process is complete, we will submit your website to all the major search engines and directories, including Yahoo, AltaVista, HotBot, AlltheWeb, Google, AOL, iWon, Netscape, MSN, Lycos, Teoma, Ask and DMOZ (Open Directory). In addition to these submissions, we add fee-based directories such as Yahoo Directory, LookSmart and several other quality directories which will add to your link popularity. Lastly, if your website has indexing issues, we will create and submit site maps to both Google and Yahoo via their respective programs.

Cost-per-click (CPC) also known as Pay-Per-Click(PPC) advertising is available in the sponsored section of most major search engines. Most engines have an auction-based bidding system in which keyword costs can range from pennies to $40 per click or more in the most competitive industries. If you don't know what you are doing, you could easily waste your time and money. We will install tracking tools to measure your Return On Investment and use only the best keywords that can maximize profits for you. We offer setup, monthly management, tracking and reporting services.
Coverage

Media81 Group manages many PPC advertising types including but not limited to:

    * Google AdWords
    * Google Local AdWords
    * Yahoo! Search Marketing
    * Yahoo! Local Search Marketing
    * MSN adCenter & Local
    * BizRate.com / Shopzilla.com
    * Yahoo! Shopping
    * Shopping.com
    * Online Yellow Pages
    * Froogle

Features

    * Pay on a Cost-per-click (CPC) basis
    * Receive traffic from major search engines such as Yahoo, Google, AOL, MSN, Ask, AltaVista, FAST and LookSmart
    * Keyword research and recommendations
    * Account setup, including the writing of Titles and Descriptions
    * Training for 24/7 access or for those who prefer doing their own Web management
    * Tracking code installations on your website
    * Weekly or monthly maintenance and management
    * Weekly or monthly reports

Pricing

The pricing varies depending on the number of keywords and which search engines you pick. There is an initial setup fee and a monthly fee that starts 30 days from your sign-up date. Additional monthly deposits will be required for each engine to cover your CPC charges. You can set your own budget, but generally we recommend spending a minimum of $500.00 a month. CPC minimum rates vary from engine to engine. Yahoo Search Marketing starts at 10 cents per click, Google starts at 5 cents per click (higher for most keywords), LookSmart starts at 15 cents per click and so on. You will have to specify the maximum monthly expenditure for each keyword.